Posted by admin | Posted in Graphic Design | Posted on 15-02-2009
Recently, I was carefully thinking over a new design for a client. I realized that as I rehearsed scenarios and applications for color in my head that the decisions I made in a matter of seconds would truly have an impact on how the piece came out. What seemed like a minor move, was actually an enormous piece of a dynamic puzzle that was being created by an artist. Namely me.
But the same principle certainly applies to every designer in every situation. Innately, we are gifted with certain talents that somehow connect our hands to our brain and our eyes, enablng us to create incredible masterpieces in every area of business, commerce and life. Man! Think about it. This design stuff is no small task.
The weight of the world may truly be on our shoulders. A bit dramatic? Perhaps. But think about it. On a daily basis society is accosted with images, advertisments and colors vieying for attention. What is the determining factor between something that is chosen and something that is ignored?
In a word? Design. Yep. The way it’s layed out, crafted or arranged. Whether consciously or subsconsciously, the design you see before your eyes will either draw you or cause you to repel.
Designers, the next time you set down before a blank canvas, a new document or behind the lense, remember that your decisions, no matter how seemingly unimportant, may have a huge impact on what others see and decide around you. Choose wisely.
